Effective Date: September 14, 2025 | Last Updated: November
17, 2025
Thank you for choosing Workoutwire! We are committed to protecting your privacy and being
transparent about how we collect, use, and protect your personal information. This Privacy Policy explains
our data practices when you use our mobile application and related services.
1. Who We Are
Workoutwire is operated by WORKOUT WIRE PTY LTD ("we," "us," or "our"). We are committed to
protecting your privacy and complying with applicable privacy laws including the General Data Protection
Regulation (GDPR), California Consumer Privacy Act (CCPA), and other regional privacy regulations.
Location Data: GPS coordinates when you use location-based features (with your explicit
consent)
Camera and Photos: Access when you choose to take or upload photos (with your
permission)
2.3 Information from Third-Party Sources
Health and Fitness Integrations: Data from Apple Health, Google Fit, or other connected
fitness apps and wearables (with your consent)
Social Media: Profile information if you choose to connect social media accounts
Authentication Services: Information from Google, Apple, or Facebook sign-in services
3. How We Use Your Information
3.1 Primary Purposes
Service Provision: Deliver personalized workout plans, track progress, and provide
fitness recommendations
Account Management: Create and maintain your account, authenticate access, and manage
subscriptions
Personalization: Customize your experience based on your preferences and usage patterns
Communication: Send important updates, respond to support requests, and provide
customer service
3.2 Additional Purposes
Analytics and Improvement: Analyze usage patterns to improve app functionality and user
experience
Safety and Security: Prevent fraud, ensure platform security, and protect user safety
Legal Compliance: Comply with legal obligations, resolve disputes, and enforce our
terms
Marketing: Send promotional communications (with your consent, where required)
3.3 Legal Basis for Processing (GDPR)
Contract Performance: Processing necessary to provide our services
Legitimate Interests: Improving our services, analytics, and fraud prevention
Consent: Marketing communications, location data, and optional integrations
Legal Obligations: Compliance with applicable laws and regulations
4. How We Share Your Information
We do not sell your personal information to third parties. We may share your information in the following
circumstances:
4.1 Service Providers
We work with trusted third-party service providers who help us operate our app, including but not limited to:
Cloud Storage: AWS, Google Cloud, or similar providers for data storage
Payment Processing: Stripe, RevenueCat, or similar payment processors
Analytics: Firebase Analytics, Mixpanel (with data anonymization where possible)
Customer Support: Support platforms for managing user inquiries
Push Notifications: Firebase Cloud Messaging or similar services
4.2 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new
entity, subject to the same privacy protections.
4.3 Legal Requirements
We may disclose information when required by law, court order, or to:
Comply with legal processes
Protect our rights, property, or safety
Protect the rights, property, or safety of our users
Prevent fraud or illegal activities
4.4 With Your Consent
We may share information with third parties when you explicitly consent to such sharing.
5. Data Security
We implement comprehensive security measures to protect your information:
5.1 Technical Safeguards
Encryption: Data is encrypted in transit (TLS 1.3) and at rest (AES-256)
Access Controls: Role-based access with multi-factor authentication for our team
Regular Security Audits: Ongoing assessment of our security practices
Secure Development: Following secure coding practices and regular security testing
5.2 Organizational Safeguards
Employee Training: Regular privacy and security training for all staff
Data Minimization: We collect and retain only necessary information
Incident Response: Established procedures for addressing security incidents
Vendor Management: Due diligence and contractual protections for third-party providers
5.3 Limitations
While we implement strong security measures, no system is 100% secure. We cannot guarantee absolute security
but commit to promptly addressing any security incidents.
6. Your Privacy Rights
6.1 Universal Rights
Regardless of your location, you have the right to:
Access: Request information about the data we hold about you
Correction: Update or correct inaccurate information
Deletion: Request deletion of your personal data (subject to legal obligations)
Data Portability: Receive a copy of your data in a structured format
Opt-Out: Unsubscribe from marketing communications
6.2 Additional Rights (GDPR, CCPA, and Similar Laws)
If you're in the EU, California, or other jurisdictions with enhanced privacy laws, you may also have:
Right to Object: Object to processing based on legitimate interests
Right to Restrict: Limit how we process your data
Right to Withdraw Consent: For processing based on consent
Right to Lodge Complaints: File complaints with supervisory authorities
6.3 Exercising Your Rights
To exercise any of these rights:
In-App Settings: Many preferences can be managed directly in the app
Account Deletion: Use the "Delete Account" feature in app settings
We will respond to requests within 30 days (or as required by applicable law).
7. Data Retention
We retain your information for as long as necessary to:
Provide our services while your account is active
Comply with legal obligations
Resolve disputes and enforce agreements
Meet legitimate business needs
Specific Retention Periods
Data Type
Retention
Account Data
Until account deletion + 30 days for processing
Usage Analytics
Aggregated/anonymized data may be retained indefinitely
Support Records
3 years after case closure
Payment Records
As required by law (typically 7 years)
When data is no longer needed, we securely delete or anonymize it.
8. International Data Transfers
We may transfer your information to countries outside your residence for processing. We ensure appropriate
safeguards through:
Adequacy Decisions: Transfers to countries with adequate protection levels
Standard Contractual Clauses: EU-approved clauses for international transfers
Privacy Shield/Framework Agreements: Where applicable
Data Processing Agreements: Contractual protections with all processors
9. Children's Privacy
9.1 Age Requirements
General Use: Workoutwire is intended for users 13 years and older
EU Users: Users must be 16 years or older, or have parental consent
Parental Supervision: Users under 18 should have parental guidance
9.2 Children's Data Protection
We do not knowingly collect personal information from children under the applicable age limits. If we
discover we have collected such information, we will promptly delete it and may suspend the account.
Parents who believe their child has provided information to us can contact info@workoutwire.com.au for assistance.
10. Cookies and Tracking Technologies
10.1 Types of Technologies Used
Essential Cookies: Required for app functionality and security
Analytics Cookies: Help us understand how users interact with our app
Preference Cookies: Remember your settings and preferences
10.2 Managing Cookies
Mobile App: Managed through device settings and app preferences Web Services: Browser settings control cookie preferences Opt-Out: Analytics cookies can be disabled in app settings
11. Third-Party Integrations
11.1 Health Apps and Devices
Apple Health/Google Fit: Sync with your consent
Wearable Devices: Connect fitness trackers and smartwatches
Data Control: You can disconnect integrations at any time
11.2 Social Features
Social Login: Optional sign-in with Google, Apple, or Facebook
Sharing Features: Share achievements with friends (with your control)
Community Features: Participate in challenges and forums
11.3 Third-Party Privacy Policies
Integrated services have their own privacy policies. We recommend reviewing:
In the past 12 months, we have collected the following categories of personal information:
Identifiers (email, name, device ID)
Personal characteristics (age, gender, fitness goals)
Commercial information (subscription details, purchase history)
Internet activity (app usage, preferences)
Geolocation data (with consent)
Audio/visual information (photos with consent)
12.2 CCPA Rights
California residents have the right to:
Know what personal information we collect, use, and share
Delete personal information (with exceptions)
Opt-out of sale of personal information (we don't sell data)
Non-discrimination for exercising CCPA rights
12.3 Shine the Light Law
California residents may request information about sharing personal information with third parties for direct
marketing purposes. We do not engage in such sharing.
13. European Privacy Rights (GDPR)
13.1 Legal Basis for Processing
Contract: To provide our services
Legitimate Interest: For analytics, security, and improvement
Consent: For marketing, location data, and optional features
Legal Obligation: For compliance requirements
13.2 Data Protection Officer
Our Data Protection Officer can be reached at: info@workoutwire.com.au
Subject Line: "GDPR Inquiry - Workoutwire"
13.3 Supervisory Authority
EU residents can lodge complaints with their local supervisory authority if they believe we've violated GDPR
requirements.
14. Changes to This Privacy Policy
14.1 Notification of Changes
We may update this Privacy Policy to reflect changes in our data practices, new legal requirements, or
feature updates.
14.2 How We Notify You
For material changes, we will:
Send an email notification to registered users
Display a prominent notice in the app
Update the "Last Updated" date at the top of this policy
14.3 Acceptance
Your continued use of Workoutwire after changes take effect constitutes acceptance of the updated Privacy
Policy.